Type of Project: Professional
Year: 2025
Client: West Coast Modern
My Involvement in the Project: Assistant Copywriting, Mailchimp Graphic Design, 20,000+ Digital Mail Recipients, West Coast Modern Digital Storytelling Campaign, 5M+ Social Impressions
"Porsche’s Magazine Shares our Mission to Save Vancouver’s Heritage Homes"
— West Coast Modern Homes
“Clad in cedar and staggered among the Vancouver treetops, the Downs House II is Canadian modernist perfection. If not for the efforts of a social media campaign to save it however, it might have disappeared without a trace.”
— Porsche’s Type 7 Magazine
“It was at this point that West Coast Modern stepped in to sound the alarm. Thanks to their efforts, the story was spread far and wide throughout all the major design publications and eventually a buyer who appreciated its architectural significance was found, securing the house’s future for many more years to come.”
— Porsche’s Type 7 Magazine